Let’s be honest for a moment, everybody is P-O-O-R in January.
We’ve all overspent on Christmas presents for family and friends, indulged in too much food and drink and enjoyed ourselves to our limit and beyond.
And because of this expenditure, from a business perspective, it’s very quiet.
So, you need to start thinking outside of the box with regards to the content you need to put out there in January.
Well, to help you out at this miserable time of year, we’ve put together a list of ideas and dates for you to use.
Social media holidays in January
Creating content for a specific day and linking it to your business helps make you relevant and discoverable for a certain amount of time.
By jumping on the dedicated hashtag, you’ll have even more chance of being discovered on that particular day.
Let’s look at a few examples:
- If you’re a coffee shop, World Coffee Day would be great for you to show your online community your best coffee offerings.
- Employee Appreciation Day lets you shed light on the unsung heroes that keep your business going on a day-to-day business.
Here’s a complete list of relevant social media holidays taking place in January that UK business can jump on.
| Date | Holiday | Hashtag |
| 1st January | New Year’s Day | #NewYearsDay |
| National Hangover Day | #NationalHangoverDay | |
| National Bloody Mary Day | #NationalBloodyMaryDay | |
| 2nd January | National Personal Trainer Awareness Day | #NationalPersonalTrainerAwarenessDay |
| National Science Fiction Day | #ScienceFictionDay | |
| World Introvert Day | #IntrovertDay | |
| 3rd January | Festival of Sleep Day | #FestivalOfSleepDay |
| International Mind-Body Wellness Day | #MindBodyWellnessDay | |
| National Drinking Straw Day | #DrinkingStrawDay | |
| 4th January | National Spaghetti Day | #NationalSpaghettiDay |
| National Trivia Day | #NationalTriviaDay | |
| World Braille Day | #WorldBrailleDay | |
| 5th January | National Bird Day | #NationalBirdDay |
| National Keto Day | #NationalKetoDay | |
| National Whipped Cream Day | #WhippedCreamDay | |
| 6th January | National Cuddle Up Day | #NationalCuddleUpDay |
| National Shortbread Day | #NationalShortbreadDay | |
| National Technology Day | #TechnologyDay | |
| 7th January | ||
| 8th January | National Bubble Bath Day | #BubbleBathDay |
| National English Toffee Day | #EnglishToffeeDay | |
| World Typing Day | #WorldTypingDay #TypingDay | |
| 9th January | National Apricot Day | #ApricotDay |
| 10th January | National Clean Off Your Desk Day | #NationalCleanOffYourDeskDay |
| National Cut Your Energy Costs Day | #CutYourEnergyCostsDay | |
| National Houseplant Appreciation Day | #HouseplantAppreciationDay | |
| 11th January | National Milk Day | #NationalMilkDay |
| National Human Trafficking Awareness Day | #HumanTraffickingAwarenessDay | |
| 12th January | National Kiss A Ginger Day | #KissAGingerDay |
| National Curried Chicken Day | #NationalCurriedChickenDay #CurriedChickenDay | |
| National Pharmacist Day | #NationalPharmacistDay | |
| 13th January | Make Your Dreams Come True Day | #MakeYourDreamsComeTrueDay |
| National Gluten-Free Day | #GlutenFreeDay | |
| National Rubber Ducky Day | #NationalRubberDuckyDay #RubberDuckyDay | |
| 14th January | National Dress Up Your Pet Day | #DressUpYourPetDay |
| Organize Your Home Day | #OrganizeYourHomeDay | |
| World Logic Day | #WorldLogicDay | |
| 15th January | National Bagel Day | #NationalBagelDay |
| National Hat Day | #HatDay | |
| National Strawberry Ice Cream Day | #StrawberryIceCreamDay | |
| 16th January | International Hot and Spicy Food Day | #HotandSpicyFoodDay |
| National Nothing Day | #NothingDay | |
| World Religion Day | #WorldReligionDay | |
| 17th January | Ditch New Year’s Resolution Day | #DitchNewYearsResolutionDay |
| Martin Luther King Day | #MLKDay | |
| Kid Inventors’ Day | #KidInventorsDay | |
| 18th January | National Winnie The Pooh Day | #WinnieThePoohDay |
| National Thesauras Day | #ThesaurasDay | |
| 19th January | Museum Selfie Day | #MuseumSelfieDay |
| National Popcorn Day | #NationalPopcornDay | |
| 20th January | Get To Know Your Customers Day | #GetToKnowYourCustomersDay |
| National Cheese Lover’s Day | #CheeseLoversDay | |
| National Penguin Day | #PenguinDay | |
| 21st January | National Hugging Day | #NationalHuggingDay |
| Squirrel Appreciation Day | #SquirrelAppreciationDay | |
| 22nd January | Celebration of Life Day | #CelebrationOfLifeDay |
| National Hot Sauce Day | #HotSauceDay | |
| 23rd January | National Handwriting Day | #NationalHandwritingDay |
| National Pie Day | #NationalPieDay | |
| 24th January | National Compliment Day | #NationalComplimentDay |
| National Peanut Butter Day | #NationalPeanutButterDay | |
| International Day of Education | #InternationalDayOfEducation | |
| 25th January | Opposite Day | #NationalOppositeDay #OppositeDay |
| Burns Night | #BurnsNight | |
| 26th January | National Spouses Day | #NationalSpousesDay |
| Australia Day | #AustraliaDay | |
| 27th January | National Chocolate Cake Day | #ChocolateCakeDay |
| Holocaust Memorial Day | #HolocaustRemembranceDay | |
| 28th January | Data Privacy Day | #DataPrivacyDay |
| International Lego Day | #LegoDay | |
| National Have Fun At Work Day | #FunAtWorkDay | |
| 29th January | National Puzzle Day | #NationalPuzzleDay |
| 30th January | National Croissant Day | #NationalCroissantDay |
| 31st January | National Backward Day | #NationalBackwardDay |
| National Hot Chocolate Day | #NationalHotChocolateDay | |
There’s not just single days dedicated to special events; there’s also weeks and even months!
National weeks in January
| Date | Holiday | Hashtag |
| 3rd – 9th January 2022 | Folic Acid Awareness Week | #FolicAcidAwarenessWeek |
National months in January
| Holiday | Hashtag |
| National Soup Month | #NationalSoupMonth |
| National Walk Your Dog Month | #WalkYourDogMonth |
| Cervical Health Awareness Month | #CervicalHealthAwarenessMonth |
| Thyroid Awareness Month | #ThyroidAwarenessMonth |
| Brainteaser Month | #BrainteaserMonth |
| International Creativity Month | #InternationalCreativityMonth #CreativityMonth |
| National Hobby Month | #HobbyMonth |
| National Mentoring Month | #MentoringMonth |
This is just a handful of UK based social media holidays taking place this month but see which ones you can relate and use for your business.
Leave us a comment with the ones you’ll be posting on.
If you need help creating content for your social media channels, why not let us do it for you?
Get in touch with the team today to book a call.
